As Q3 2025 earnings season unfolds, investors are learning that strong results aren’t always enough to move markets higher. For many top companies, this quarter has been less about headline numbers and more about the details behind the data - guidance, momentum, and confidence in what comes next.

Analysts estimate that the S&P 500’s overall earnings grew roughly 13% year-on-year, marking one of the strongest quarters since the pandemic recovery. Yet, market reactions have been uneven: some firms soared after clear beats and raised forecasts, while others fell despite solid profits.

1. Honeywell Sets the Tone with a Classic Beat-and-Raise

Honeywell International Inc. kicked off the week with one of the cleanest wins of the season.

The company posted adjusted earnings of $2.82 per share versus the expected $2.57, and revenue of $10.4 billion, ahead of analysts’ $10.14 billion forecast.

Orders surged 22%, and its backlog hit an all-time high - strong enough for Honeywell to raise full-year profit guidance, even as it prepares for a major business spinoff. Investors rewarded the move, sending the stock up over 5%.

Why it mattered: Honeywell’s execution and confidence signal that industrial and tech-adjacent manufacturers can still expand margins despite cost pressures. It was the right mix of performance and foresight - something Wall Street has been craving.

2. IBM Delivers Solid Numbers, Weak Reaction

IBM reported adjusted earnings of $2.65 per share (vs $2.44 expected) and revenue of $16.3 billion, up 9% year-on-year. But despite those beats, the stock dropped more than 1%.

The culprit? Slower growth in its hybrid cloud and software units - once the main story behind IBM’s resurgence. Investors grew cautious as growth in those segments cooled to 12% from 14% last quarter.

Why it mattered: This shows that investors are focused on momentum, not just profit. Slower growth in strategic units can outweigh positive surprises elsewhere - a reality for legacy tech firms trying to reinvent themselves.

3. Tesla’s Record Revenue Overshadowed by Margin Pressure

Tesla delivered another revenue record in Q3, supported by strong vehicle deliveries and robust energy sales. However, its profit margins narrowed due to rising production costs and heavy spending on AI and robotics projects.

The result: earnings missed expectations, and shares fell around 4.5%